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With the emergence of new online or offline media and channels, the market environment has become more and more complex, but "people" is always the core of business.
Our experienced qualitative research team, through skilled moderation, keen insight, induction and deduction skills to understand the causes and reasons behind the phenomenon, to help customers more accurate and in-depth understanding of "people" - "what", "how", "why" will affect HE's decision?
● Understand the feasibility of the current action plan
● Identify new market needs and trends
● Explore brand/business potential
We are good at interpreting insights into actionable business strategies and actions. We also focus on final execution and commercial impact when formulating proposals and directions even at initial stage